This Podcast seeks to answer one simple question. 

How do you build a business that people feel compelled to talk about?

Cat Matson - IMPACT Coach

In this episode of The Remarkable Project Jay speaks with force-of-nature facilitator, speaker and CEO of Impactful Presenters, Cat Matson, about why effective communication is rarely about the perfect words, how meeting an audience where they’re at can unlock untapped potential in conversations, and the importance of authentically personalised storytelling in building trust.


Cat Matson is the CEO and lead facilitator of Impactful Presenters, a business which empowers founders, owners and community leaders to speak with confidence, authority, authenticity and impact. A popular and accomplished speaker, MC and moderator, Cat is known for her straight-talking, 'realness' and extracting 'the juice' from her clients.

Describing herself as a 'Mistress-of-all-Trades', Cat has worked in both the private and public sectors, in small and large business and in virtually every industry. She has advised Mayors and CEOs; developed city-shaping strategies; interviewed extraordinary industry leaders from social enterprise to deep tech and everything in between; and helped small business owners understand how to capitalise on the trends of digital transformation and innovation.

She is the host of the Speaking with Confidence with Cat Matson Podcast, likes to 'work out loud' so others can learn from her experiences, enjoys her coffees strong and black and her martinis stirred and dirty.

Remarkable Takeaways

  • Why impactful communication isn’t about the perfect words, but about finding meaningful ways to connect.  
  • How taking the time to understand an audience and meeting them where they’re at can unlock untapped potential in conversations.  
  • The importance of building trust by baking authentic personal experience and storytelling into every interaction. .

Connect with Cat

Find her on LinkedIn

Follow her on Instagram

Learn more about Impactful Presenters via their website

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